Robert Downey Jr has made his way into the coffee market along with Craig Dubitsky who is the founder of EOS, as they have a new coffee company called Happy.

Happy will have light, medium and dark roasts in whole bean and ground varieties, as well as instant packets and Keurig K-cups.

It will also have a QR code to see the traceability of the coffee beans. The co-founders also wanted to bring awareness to mental health struggles.

With each container of Happy coffee will have a QR code that will link the National Alliance on Mental Illness website.